AI & Marketing Strategist  ◆  Fractional CMO

I don’t just advise on AI marketing. I build it, run it, and prove it.

Industrial Engineer turned marketer, trained in corporate project management at Accenture, Apple, and Emerson. We’ll build your AI transformation strategy together, then I implement every piece: paid ads, funnels, AI SEO, AI agents, and automation, until it generates leads and conversions you can count.

The Track Record
1M+
Leads Generated
$10M+
Ad Spend Managed
1K+
Businesses Served
75K+
SEO Pages Published
3×
Inc. 5000 Honoree
30+
Industries

Recognized among America’s fastest-growing private companies in 2022, 2023, and 2024. Forbes Agency Council member.

Accenture · Apple · Emerson ◆ Fractional CMO ◆ Visibility Engine™ ◆ AI Agents & Automation ◆ HighLevel & n8n Partner
Why I’m Different

Most marketers learned marketing. I learned how customers think and how processes break.

Apple taught me customer obsession: start from what the person actually needs, not what you want to sell. Accenture taught me systems at enterprise scale. Emerson taught me operational discipline. Then I spent 18 years applying all three to marketing.

The Typical Consultant

Thinks in keywords, impressions, and vanity metrics.

Hands you a strategy deck, then leaves the execution to you or a junior team.

Sells hours. The more manual the work stays, the more they bill.

Recommends AI tools they read about last week.

How I Work

I think like your customer first. What are they typing into Google and asking AI at 11pm? Your visibility gets built around those exact questions.

I implement what I design. Strategy and execution from the same person, nothing lost in the handoff.

I’ve automated hundreds of hours your team is probably still doing manually. Content, publishing, reporting, follow-up. My own agency runs on these systems daily.

I only recommend what I operate. 75,000+ pages published and AI agents booking appointments are my daily infrastructure, not a slide.

What I Do

Strategy plus implementation, end to end

Whether you need more leads, better conversion, or AI running your operations, I cover the full stack. Pick one lane or hand me the whole system.

No. 01 Strategy

Fractional CMO & AI Transformation Strategist

One retainer, two jobs. As your fractional CMO I own marketing strategy, ads, content, SEO, and funnels. As your AI transformation strategist I map where AI cuts cost and adds revenue, then build it.

No. 02 Lead Generation

Paid Ads & Conversion Funnels

Facebook and Google campaigns with human strategy and AI execution. Hyper-targeted audiences, tested creative, and funnels engineered to turn clicks into booked calls, not just traffic.

No. 03 Lead Generation

Patient & Client Acquisition Systems

Complete acquisition programs for medical practices and service businesses: workshop event funnels we fill and run, pay-per-appointment models, and high-intent audience data that cuts ad waste.

No. 04 AI Search

Visibility Engine™

Hundreds to thousands of geo-targeted pages published to your site, built to rank in Google and get cited by ChatGPT, Perplexity, and AI Overviews. 75K+ pages live across 30+ industries.

No. 05 AI Operations

AI Voice, Chat & Reactivation Agents

Human-like AI that answers, qualifies, follows up, and books 24/7 across text, chat, and voice. Database reactivation agents that turn your old lead list into booked appointments.

No. 06 AI Operations

AI Automation & Systems Implementation

Certified HighLevel and n8n implementation. CRM, pipelines, smart lead routing, agents trained on your SOPs, automated proposals, invoicing, and reporting. The admin runs itself.

Proof

Real numbers from real clients

Not hypotheticals. Systems I built, with results you can verify.

Legal ◆ AI SEO
2,928
Keywords, from 1,132
$61.7K
Traffic Value / Mo
76
AI Citations

A criminal defense law firm went from invisible to ranking in 21 cities in 90 days. Keywords nearly tripled with zero ad spend.

Healthcare ◆ AI SEO
194
Top-3 Rankings
30+
Cities Dominated
472
Pages Live

An addiction treatment center went from zero presence to dominating 30+ cities in days, with phones ringing from qualified prospects.

Medical ◆ Lead Generation
16
New Patients, One Event
$64K
Expected Revenue

Workshop event funnels for medical practices that we fill, run, and close. One doctor booked 16 new patients from a single workshop; another booked 11 worth an expected $55K.

Home Services ◆ AI SEO
18→211
Organic Keywords
+33%
Organic Traffic
400+
Pages Deployed

A roofing contractor’s keyword footprint grew more than 10x after deploying 400+ local service pages across their coverage area.

Wellness ◆ AI Transformation
24/7
Patient Concierge
0
Missed Inquiries

A medical wellness studio was losing patients to silence after hours. I built a custom AI concierge that answers questions, qualifies, and books consults directly into their calendar around the clock, integrated with their CRM and booking system.

Operations ◆ AI Automation
100s
Hours Eliminated
1
Slack Command

Content production, publishing, reporting, and client site management, work most teams still do manually, now runs on AI systems I built. Client websites get updated from a single Slack message. This infrastructure powers my own agency daily.

Client Voices

What clients say about working with me

I highly recommend Tina and RC Digital for your medical marketing needs. Tina’s personalized attention and strategic insights were instrumental in our success. Five stars.

★★★★★
Mark SentellAtlanta OsteoArthritis Clinic

Tina Cruz and her team significantly boosted our healthcare business. Their strategies lowered our cost per patient acquisition while increasing case value. Highly recommend.

★★★★★
Lance LibertiIntegrative Practice Solutions

They take everything off your plate and do a great job following up to get people into the seminars. It works, bottom line. Very highly recommended marketing team.

★★★★★
Dr. Ren HalversonAdvanced Chiropractic & Wellness Center
Process

How an engagement works

Step One

Discovery & Audit

I map your visibility, competitors, workflows, and lead flow, then identify the highest-leverage system to build first. You keep the playbook whether we work together or not.

Step Two

Build & Implement

My team and I execute: campaigns, funnels, pages, agents, automations. No handoff to a junior team. You see progress in real dashboards with real numbers.

Step Three

Optimize & Compound

We measure against agreed targets: rankings, leads, booked appointments, cost per acquisition. Then the systems keep compounding while you run the business.

Tina Cruz, AI and Marketing Strategist
About

Hi, I’m Tina.

I started as an Industrial Engineer (University of the Philippines, MBA from De La Salle University) managing corporate projects at Accenture, Apple, and Emerson. Each one left a mark: Apple drilled customer obsession into me, Accenture taught me to build systems at enterprise scale, and Emerson taught me operational discipline. In 2007 I brought all three into digital marketing, a field that badly needed them. The result: I’ve automated and eliminated hundreds of hours of work that most marketing teams are still doing manually.

Today I’m the Co-Owner, COO, and AI Strategist of RC Digital Consultancy, a 3x Inc. 5000 honoree recognized among America’s fastest-growing private companies three years running, and a Forbes Agency Council member. I also lead Realytic AI, our AI automation practice on a mission to save businesses 1.5 million hours by 2030.

Here’s my difference: strategy and implementation live in the same person. I design your marketing strategy the way a CMO would, then build the AI systems that execute it. No gap between the plan and the results.

Work With Me
Begin

We’ll build your AI transformation strategy

Book a free strategy call. In 30 minutes, we’ll map exactly where you’re losing leads and where AI can move the needle first, in your marketing and your operations.

  • Every city and channel where you’re invisible right now
  • Where your follow-up is leaking revenue
  • The exact playbook I’d build: pages, campaigns, agents
  • You keep the playbook whether you hire me or not

And when we work together, you’re protected: my Visibility Engine engagements carry a performance guarantee. If we don’t hit the agreed ranking targets in the agreed window, you get made whole. I only win when you do.

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